Pure Salmon is focused on scaling up RAS salmon farms with a mission to address the challenge of producing healthy and sustainable protein.
Pure Salmon’s sustainability and impact framework is grounded on three pillars:
1. Contributing towards United Nations’ Sustainable Development Goals (UN SDGs).
3. Identifying and capturing opportunities through environmental and societal solutions that deliver positive impact.
The UN SDGs provide a comprehensive and broadly recognized framework with a set of meaningful and pragmatic objectives towards which Pure Salmon steers its global projects.
Pure Salmon firmly believes that by aligning itself with the UN SDGs, it is better positioned to deal with the urgent challenges of efficiently managing the world’s limited resources and thereby mitigate climate change.
Pure Salmon contributes to several UN SDGs
Since 2018, Pure Salmon is a Founding Signatory of the Sustainable Blue Economy Finance Principles which were initiated by the Worldwide Fund for Nature (“WWF”), the European Commission, the World Resources Institute and the European Investment Bank.
The SBEFP are now lodged under the United Nations Environment Programme Finance Initiative (“UNEP FI”) and funded by the European Commission.
On Water Day at COP 27, Pure Salmon was invited to present its expertise on efficient water management in fish farming.
Moreover, in July 2021, Pure Salmon Japan (“Soul of Japan”) has received the highest rating from the Japan Credit Rating Agency (JCRA) for its RAS Atlantic salmon project in Mie. This rating is the highest that can be awarded to a company within the Japanese Sustainable Finance & ESG Framework. The JCRA analyzes and rates two components, i.e. ESG and Management & Governance, to assess the project’s sustainability rating. Soul of Japan scored the highest points in both categories.
“Healthy oceans and the protection of marine ecosystems and biodiversity are crucial for effective climate change mitigation and for the well-being of our planet for generations to come. Pure Salmon & 8F Asset Management are proud to be a Founding Signatory to the Sustainable Blue Economy Finance Principles.”
Stephane Farouze
CLIMATE ACTION
– Lower carbon footprint due to reduced transportation
– Healthier oceans act as natural climate regulators
GOOD HEALTH AND WELL-BEING
– No antibiotics, no chemicals, no hormones.
– Fresh, healthy, fully traceable source of protein
ZERO HUNGER
– Sustainable food production without causing climate change
– Food security for local population
CLEAN WATER AND SANITATION
– Water recycling technology with 99% reuse
– Negligible waste water from production process
INDUSTRY, INNOVATION AND INFRASTRUCTURE
– Sustainable industry with environmentally sound technology
– Contribution to local income and infrastructure
– Economic productivity through technological innovation
DECENT WORK AND ECONOMIC GROWTH
– Local employment for skilled & low skilled workforce
– Training, education and local research projects
– Decouple economic growth from environmental degradation
Fiona is a qualified lawyer (LLB (hons)/ BA), general counsel, compliance officer, and c-suite executive with over 22 years of experience in both private practice and in-house with global multinationals, public companies, and local conglomerates in various industry sectors including energy/utilities, technology, and retail. Fiona has experience developing, managing, and leading global legal and compliance functions for companies operating in multiple jurisdictions.
Fiona’s international legal experience is diverse and includes working for multinational companies, such as Yahoo!, Tabreed, Palm Utilities, and Damas International. Fiona commenced her legal career in Australia, working as a legal officer at the Parliament of Victoria. Then she moved into private practice where she practiced as a corporate attorney for Australian and global law firms DLA Piper and Corrs Chambers Westgarth. Fiona holds a Bachelor of Laws Degree (Honours) (LLB), and a Bachelor of Arts Degree (BA).
LFF Group’s main companies: Lyons Seafoods, Farne of Scotland, Labeyrie, King Cuisine, Père Olive, Blini, Le traiteur Grec, Delpierre, Labeyrie Traiteur Frozen, Salé Sucré.
Track Record:
Directorships: Snacks International, SIA Group Savencia Fromages and Dairy, Logismose Meyers Denmark, Alliance Etiquettes and Family Service.
LFF Group’s main companies: Lyons Seafoods, Farne of Scotland, Labeyrie, King Cuisine, Père Olive, Blini, Le traiteur Grec, Delpierre, Labeyrie Traiteur Frozen, Salé Sucré.
Track Record:
Directorships: Snacks International, SIA Group Savencia Fromages and Dairy, Logismose Meyers Denmark, Alliance Etiquettes and Family Service.