Pure Salmon is focused on scaling up RAS salmon farms with a mission to address the challenge of producing healthy and sustainable protein.
Pure Salmon’s sustainability and impact framework is grounded on three pillars:
1. Contributing towards United Nations’ Sustainable Development Goals (UN SDGs).
3. Identifying and capturing opportunities through environmental and societal solutions that deliver positive impact.
The UN SDGs provide a comprehensive and broadly recognized framework with a set of meaningful and pragmatic objectives towards which Pure Salmon steers its global projects.
Pure Salmon firmly believes that by aligning itself with the UN SDGs, it is better positioned to deal with the urgent challenges of efficiently managing the world’s limited resources and thereby mitigate climate change.
Pure Salmon contributes to several UN SDGs
Since 2018, Pure Salmon is a Founding Signatory of the Sustainable Blue Economy Finance Principles which were initiated by the Worldwide Fund for Nature (“WWF”), the European Commission, the World Resources Institute and the European Investment Bank.
The SBEFP are now lodged under the United Nations Environment Programme Finance Initiative (“UNEP FI”) and funded by the European Commission.
On Water Day at COP 27, Pure Salmon was invited to present its expertise on efficient water management in fish farming.
Moreover, in July 2021, Pure Salmon Japan (“Soul of Japan”) has received the highest rating from the Japan Credit Rating Agency (JCRA) for its RAS Atlantic salmon project in Mie. This rating is the highest that can be awarded to a company within the Japanese Sustainable Finance & ESG Framework. The JCRA analyzes and rates two components, i.e. ESG and Management & Governance, to assess the project’s sustainability rating. Soul of Japan scored the highest points in both categories.
“Healthy oceans and the protection of marine ecosystems and biodiversity are crucial for effective climate change mitigation and for the well-being of our planet for generations to come. Pure Salmon & 8F Asset Management are proud to be a Founding Signatory to the Sustainable Blue Economy Finance Principles.”
Stephane Farouze
CLIMATE ACTION
– Lower carbon footprint due to reduced transportation
– Healthier oceans act as natural climate regulators
GOOD HEALTH AND WELL-BEING
– No antibiotics, no chemicals, no hormones.
– Fresh, healthy, fully traceable source of protein
ZERO HUNGER
– Sustainable food production without causing climate change
– Food security for local population
CLEAN WATER AND SANITATION
– Water recycling technology with 99% reuse
– Negligible waste water from production process
INDUSTRY, INNOVATION AND INFRASTRUCTURE
– Sustainable industry with environmentally sound technology
– Contribution to local income and infrastructure
– Economic productivity through technological innovation
DECENT WORK AND ECONOMIC GROWTH
– Local employment for skilled & low skilled workforce
– Training, education and local research projects
– Decouple economic growth from environmental degradation
Mr. Pier Paolo Sfara serves as Partner & Member of the Investment Team at 8F Asset Management. Pier Paolo has over 16 years of experience in sourcing and executing M&A, corporate/project finance, and private equity transactions in Europe and MENA.
Prior to joining 8F in 2021, he was a Director at Tell Group on various teams including private equity, corporate finance, and M&A and project finance, with private equity deal experience in Algeria, Morroco, and Tunisia. Prior to that, he was a Partner at Cornerstone, an investment and advisory firm based in the UAE and Saudi Arabia, heading M&A activities and working on strategic consultancy mandates.
Prior to that, he worked 7 years on the M&A corporate finance advisory team at Swicorp, a leading regional investment bank, participating in several high-profile cross-border M&A transactions, major capital raising and project finance, and restructuring transactions, for a combined value in excess of USD5 billion.
Prior to Swicorp, he was based in London and worked in the M&A team at Mooreland Partners (Stifel Corp.), a global boutique investment bank, advising several clients on buy-side and sell-side M&A transactions in the TMT industry. He studied Economics of Public Administration at Bocconi University in Milan and holds 3 Masters in Finance and Business from ESCP Business School and The City University, London.
Axel Hoffmann has 20 years of experience in insurance, reinsurance and asset management. Starting at Munich Re, he had responsibilities ranging from financial reinsurance, corporate finance, M&A, risk capital modelling and asset liability management to Solvency II. Afterwards, Axel served AXA Germany as director for asset liability management, investment strategy and alternative investments and then joined AXA Belgium as a board member and CIO, where he was part of AXA’s global CIO team, which is responsible for € 600 billion of insurance investments.
Since 2013, Axel has been a board member and CIO of Volkswohl Bund insurance group. Reshaping investment strategy, risk capital and adding new asset classes with a specific focus on alternative assets, which has been honoured with awards for best insurance company and best alternative assets investor (by portfolio institutionell magazine).
Axel holds a diploma in mathematics from Ludwig Maximilians University Munich and earned the M.B.A. degree at The College of Insurance, New York, N.Y. He is member of the German Actuarial Association (Aktuar DAV) and CFA charter holder.
Paul Miliotis has over 16 years of experience in investment banking and asset management including 13 years at Deutsche Bank. Prior to joining 8F, he was Executive Vice-President at Santander International heading the Ultra High Net Worth practice in Europe.
Prior to Santander, Paul was Director in Corporate Finance within the Financial Sponsors team at Deutsche Bank covering Sovereign Funds, Pension Funds and Family Offices. Previously, he was Director for the Alternatives & Fund Solutions group at DeAWM in the DB Private Equity team. Initially started at Deutsche Bank in Corporate Finance where he held various positions in the TMT and Real Estate, Gaming, Lodging and Leisure teams.
Paul graduated from EMLV in Paris with Master in Corporate Finance.
Fiona is a qualified lawyer (LLB (hons)/ BA), general counsel, compliance officer, and c-suite executive with over 22 years of experience in both private practice and in-house with global multinationals, public companies, and local conglomerates in various industry sectors including energy/utilities, technology, and retail. Fiona has experience developing, managing, and leading global legal and compliance functions for companies operating in multiple jurisdictions.
Fiona’s international legal experience is diverse and includes working for multinational companies, such as Yahoo!, Tabreed, Palm Utilities, and Damas International. Fiona commenced her legal career in Australia, working as a legal officer at the Parliament of Victoria. Then she moved into private practice where she practiced as a corporate attorney for Australian and global law firms DLA Piper and Corrs Chambers Westgarth. Fiona holds a Bachelor of Laws Degree (Honours) (LLB), and a Bachelor of Arts Degree (BA).
LFF Group’s main companies: Lyons Seafoods, Farne of Scotland, Labeyrie, King Cuisine, Père Olive, Blini, Le traiteur Grec, Delpierre, Labeyrie Traiteur Frozen, Salé Sucré.
Track Record:
Directorships: Snacks International, SIA Group Savencia Fromages and Dairy, Logismose Meyers Denmark, Alliance Etiquettes and Family Service.
LFF Group’s main companies: Lyons Seafoods, Farne of Scotland, Labeyrie, King Cuisine, Père Olive, Blini, Le traiteur Grec, Delpierre, Labeyrie Traiteur Frozen, Salé Sucré.
Track Record:
Directorships: Snacks International, SIA Group Savencia Fromages and Dairy, Logismose Meyers Denmark, Alliance Etiquettes and Family Service.